This is an early integrated film campaign Franki&Jonny did for the movie "Trauma" in 2004. Whilst it's now 'ancient' in internet terms I think it's still an interesting project - taking a poster and building a digital concept around it. The site was a high-concept, lo-fi artificial intelligence tool where you start a therapy session, during which the "therapist" will throw out teasers of the movie as part of the dialogue. It also had very creepy ants crawling all over it and Colin Firth sometimes blinked!
The site won an Interactive BAFTA award and a wooden D&AD Pencil and is still live if you need some therapy.